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If you have press inquiries please direct them to:
Cheryl Tessier, APR
Finesse Public Relations LLC
Phone: 608.467.4408
e-mail: ctessier@finessepr.net
May 7, 2013
All-natural, GMO-Free Sweetener: A Solution to the Chocolate Milk Debate
PORTLAND, Oregon — In response to the growing discussions surrounding chocolate milk and childhood nutrition, Steviva Brands, Inc. has developed flavored-milk recipes using Fructevia™, a blend of natural fructose, inulin, stevia and magnesium carbonate, as a direct, an all-natural replacement for sugar and artificial sweeteners.
http://www.steviva.com/press/Chocolate_Milk_Press_Release.pdf
Coverage:
Food Business News, see link: http://www.steviva.com/press/Flavored_Milks-sweeteness-without-sugar.pdf
newhope360.com, see link: http://newhope360.com/sweeteners/healthier-chocolate-milk-solution
foodproductdesign.com, see link: http://www.foodproductdesign.com/news/2013/05/alternative-sweetener-for-chocolate-milk.aspx
einnews.com, see link: http://www.einnews.com/pr_news/149215335/all-natural-gmo-free-sweetener-a-solution-to-the-chocolate-milk-debate
http://www.jsonline.com/business/pressrelease/national-press-releases/steviva-brands-allnatural-gmofree-sweetener-a-solution-to-the-chocolate-milk-debate-206723631.html
http://www.prweb.com/releases/2013/5/prweb10710320.htm
http://www.newson6.com/story/22202667/steviva-brands-all-natural-gmo-free-sweetener-a-solution-to-the-chocolate-milk-debate
http://www.cbs19.tv/story/22202667/steviva-brands-all-natural-gmo-free-sweetener-a-solution-to-the-chocolate-milk-debate
http://www.cwrichmond.tv/story/22202667/steviva-brands-all-natural-gmo-free-sweetener-a-solution-to-the-chocolate-milk-debate
http://www.nebraska.tv/story/22202667/steviva-brands-all-natural-gmo-free-sweetener-a-solution-to-the-chocolate-milk-debate
http://www.wtnzfox43.com/story/22202667/steviva-brands-all-natural-gmo-free-sweetener-a-solution-to-the-chocolate-milk-debate
http://forums.digitalmedianet.com/articles/viewarticle.jsp?id=2591512
Steviva Brands developed alternative sweetener for chocolate milk …
Steviva Brands, Inc., has developed an all-natural replacement for sugar and artificial sweeteners providing a solution to the chocolate milk debate and …
news.foodmate.com/201305/news_17960.html
February 08, 2013
Joe Severson Named Director of Operations at Steviva Brands
PORTLAND, Oregon — Joe Severson has joined Steviva Brands, Inc., a leading manufacturer and distributor of stevia-based sweeteners and other bulk-ingredient sweeteners, as director of operations.
http://www.steviva.com/press/JSeversonRel2-13.pdf
January 24, 2013
Steviva Brands Unveils Stevia-Based Syrup Blend Designed to Replace High Fructose Corn Syrup in Beverages
All-natural, GMO-free sweetener has identical mouthfeel, flavor profile as HFCS
PORTLAND, Oregon — Steviva Brands, Inc., one of the world’s leading manufacturers and distributors of stevia-based sweeteners and other bulk-ingredient sweeteners, has introduced a Stevia-based syrup blend designed to replace high fructose corn syrup (HFCS) in beverages…
http://www.steviva.com/press/1-24-13-Stevia_Syrup.pdf
Flavoring Milk without Adding Calories – Naturally
All-natural, GMO-free sweetener finds a sweet spot in school lunch program
Not everyone agrees on the approach. Jamie Oliver’s Food Revolution, promoted by the popular chef and TV personality, has this to say on his website. “When kids drink chocolate and strawberry milk every day at school, they’re getting nearly two gallons of extra sugar each year. That’s really bad for their health.” A photo of Jamie, standing in front of a school bus that’s spewing forth sugar, emphasizes the point. Subsequently, many schools, including those in Los Angeles and Minneapolis, have banned chocolate milk from their lunch programs…. Incorporating stevia into flavored milk adds a calorie advantage. Steviva Brands offers natural stevia products derived from the South American plant, Stevia rebaudiana. Flavor contribution from the company’s proprietary blend of steviol glycosides is exceptionally clean and free from the bitter notes and aftertaste that are found in some stevia products. For sweetening flavored milk, Thom King, president, Steviva Brands, recommends incorporating Fructevia as a direct replacement for sugar. The profile of Fructevia is further enhanced by combining these proprietary steviol compounds with non- GMO crystalline fructose and inulin fiber, a pre-biotic which promotes healthy gut flora. The resulting sweetness curve resembles HFCS or a blend of sucrose and fructose, meaning that it’s well rounded and lacks sharp peaks.
http://www.steviva.com/press/white_sheets/StevivaFlavoredMilkPR_Final.pdf
SteviaSweet RA98 – Stevia’s Sweet Spot
SteviaSweet RA 98, a new product by Steviva Brands, Inc., Portland, OR, contains 98% minimum Rebaudioside A. “The SteviaSweet RA98 is the sweetest and most highly concentrated of our stevia extract line,” says Thom King, president, Steviva Brands, Inc., Portland, OR. “The flavor is a sharper sweet profile in comparison to the softer smoother profile of the RA 95/60. We are really proud of the purity of this product and it is what customers have been demanding since RebA has been made a standard for stevia sweeteners.”
http://www.steviva.com/press/white_sheets/Stevias%20_Sweet_Spot_RA98.pdf
Fructevia: The Natural Beverage Sweetener
High fructose corn syrup (HFCS) is under fire. The latest attack comes by way of research published in 2013 by Goran et al. “Our analysis revealed that countries electing to use HFCS in their food supply have a diabetes prevalence that is ~20% higher than that in countries that do not use HFCS,” the paper says.
Steviva Brands offers Fructevia as a natural replacement for HFCS. The flavor profile of Fructevia is enhanced by a combination of proprietary stevia compounds with fructose. The resulting sweetness curve resembles HFCS or a blend of sucrose and fructose, meaning that it’s well rounded and lacks sharp peaks. Because it goes into solution easily, it can be used to sweeten beverages. It works well in baked goods because it contributes to browning.
http://www.steviva.com/press/white_sheets/Fructevia_The_Natural_Beverage_Sweetener.pdf
Stevia: A Naturally Sweet Choice
Food developers are faced with a myriad of ingredient choices. The decision tree can be complex when selecting a sweetening system. Read the white paper on Steviva Brands Steviva Blend which brings together SteviaSweet 95/60 stevia and erythritol.
http://www.steviva.com/press/Stevia_Blend_A_Sweet_Choice.pdf
Stevia Blend DE 55 Syrup – The Magic Bullet
As a replacement for HFCS, this stevia lays the foundation of an all-natural liquid sweetener, Steviva Blend Syrup. The unique combination of extracts, natural flavors and thickeners is designed to replace HFCS 55. “It has the mouthfeel identical to corn syrup and sweet flavor profile that has no aftertaste whatsoever,” says Thom King, president, Steviva Brands, Inc., Portland, OR. Read the white paper on Steviva Brands Steviva Blend DE 55 Sryup.
http://www.steviva.com/press/Steviva_Blend_DE_55_SyrupTheMagicBullet.pdf
Simply Stevia- Fructevia Stevia Sweetener
For formulations requiring minimal calories and a natural label, Steviva Brands offers Fructevia. an all-natural proprietary blend of SteviaSweet 95/60 stevia extract, fructose, inulin, and magnesium carbonate. “This patented sweetener addresses the issue of browning,” says Thom King, president, Steviva Brands, Inc., Portland, OR. “It browns, has a low glycemic impact and works very, very well in the baking process.” Read the white paper on Steviva Brands Fructevia Stevia Sweetener.
http://www.steviva.com/press/Simply_Stevia_Fructevia_Stevia_Sweetener.pdf
Naturally Sweet Stevia – Steviva Brands 95/60 Stevia Extract Sweetener
While many companies gravitate toward high levels of Reb A, Steviva Brands has a different approach. A blend containing 60% pure Reb A has a more pleasing flavor. Combined with steviosides at 95% purity makes perfect combination that delivers the least bitter option. In addition, no chemical solvents are used when extracting or recrystallizing Steviva Brands SteviaSweet 95-60 stevia extract. Water extraction and temperature induced spray-drying produces this naturally sweet powder. Clean processing is especially important because the meaning of the word natural is coming under scrutiny.
Read the white paper on Steviva Brands SteviaSweet 95/60 Stevia Extract Sweetener.
http://www.steviva.com/press/SteviaSweetSteviaExtract.pdf


