Wednesday, September 1st, 2004

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Thom King
Steviva Brands, Inc.

Define Low

Also, those products may not necessarily be "low" carb.

Liebman's group asked the Food and Drug Administration in February to set a definition for low carb. So did the Grocery Manufacturers Association. Such rules already exist for other nutrients, such as fat and sodium. For example, a "light" food must have at least one-third fewer calories or less than half the fat of the regular version.

No one is supposed to make a misleading claim, even an implied one, about a nutrient, says food industry lawyer Eric Greenberg.

Yet the FDA has not aggressively cracked down, Greenberg says. One of the few major companies to get a warning is Russell Stover Candies, which makes treats that go by the name Low Carb. In January, the FDA sent the company a letter, saying the products "are not lower in carbohydrate than other comparable commercial products." While the letter called the products "misbranded," it did not say what the carb level should be.

What companies can do is state a carb number. This is the approach of Frito-Lay, which recently introduced its own low-carb snacks.

These Doritos and Tostitos may be lower in carbs. They are not, however, lower in calories. Neither are many other low-carb products. And there, too, the new snack foods may spell the beginning of the end for low-carb diets.

All natural Steviva Brand Stevia Powder and Steviva Brand Stevia Blend is a ZERO on the Glycemic Index and contains no carbs, calories or chemicals.

Low Carb Sugar Free Way Too Easy Sweet Pickles

One jar whole dill pickles with no
3/4 cup cider vinegar
1 1/2 cups Steviva Brand Stevia Blend

Drain pickles well, rinse in cool water and drain again.
Cover with cool water a second time and allow to sit for 15 minutes.
Remove from water and drain well.
Cut each pickle into quarters or chunks and place back in rinsed pickle jar.

Combine vinegar and Steviva Brand Stevia Blend in saucepan and bring to a boil.
Remove from stovetop and cool 5 minutes.
Pour over pickles in jar and seal tight.
Allow pickles to refrigerate a minimum of 48 hours.

Carbohydrates per Serving: 1.89 - Carbohydrates per Serving minus Fiber: 1.21

For More Low Carb and Sugar Free Recipes Go To Steviva Recipes!

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